THE ACADEMY - SMALL LUXURY HOTELS OF THE WORLD, London – A Smart Stay in the City
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Key details
About the Hotel
21 Gower Street, Bloomsbury,
London,
United Kingdom,
WC1E6HG,
Greater London
-
Near the British Museum
Great
8.2
8.7
/10
4.2
4.1
/5
Loved by guests
Cute staff
Comfortable bed
Stylish rooms
Generous amenities
Great location
"The big bath with Elemis bubble bath included in the room was a favourite!"
Alexandra from United Kingdom
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"Bar area and library had great ambience."
Amita from Belgium
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"This place was perfect for me. Had a bar, a gorgeous outside garden and the rooms were comfy."
Shantel Flemming
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Accommodation
The Academy includes 50 rooms and suites that blend Georgian architecture with contemporary design, overseen by award-winning designer Alexandra Champalimaud. Each room showcases bespoke furniture and features a marble en-suite shower room, providing essential comforts in a stylish setting. The hotel also offers the Bloomsbury Suite, which includes a generous seating area with a sofa bed for added space.
Dining
The dining options at The Academy include The Refectory, where a continental breakfast is served each morning, and The Alchemy Bar, known for its bespoke cocktails. Guests can experience Mr. Ma's Afternoon Tea, which merges British traditions with Chinese heritage, offering a unique cultural pairing. The Courtyard allows for outdoor seating, ideal for enjoying drinks and afternoon tea in a charming atmosphere.
Location
Situated in Bloomsbury, The Academy is near prominent attractions like the British Museum, which is just a 4-minute walk away. Guests benefit from proximity to cultural landmarks and easy access to public transportation hubs like Tottenham Court Road and Holborn stations. The hotel's location allows for exploration of London's rich literary heritage, including sites associated with the famed Bloomsbury Set.
Events and Meetings
The Genius Lab at The Academy provides a dedicated space for small meetings, offering privacy and flexibility for gatherings. The venue is suitable for private parties that can enjoy cocktails and canapés tailored to their requirements. Exclusive use of the hotel can also be arranged, accommodating personalized events for greater privacy.
Wellness and Leisure
The Academy encourages relaxation with tranquil spaces like The Library, ideal for reading or quiet contemplation. Guests can enjoy the secluded setting of the Courtyard for leisure time while sipping beverages from the extensive drinks menu. The hotel offers in-room climate control and aromatherapy toiletries, enhancing guest comfort during their stay.
Highlights
Location: Situated in Bloomsbury, an attractive district
Rooms: Tailored by award-winning designer Alexandra Champalimaud
Dining: Mr. Ma's Afternoon Tea with cultural pairing
Events: The Genius Lab for meetings and private parties
Exclusive Use: Entire hotel available for tailored events
Must-do experiences
Visit the British Museum for world-class history and free entry.
Savor a traditional afternoon tea at Fortnum & Mason's tearoom.
Explore the vibrant Borough Market for gourmet food stalls.
Walk through the hidden Leighton House Museum in Kensington.
Catch a show at the National Theatre along the Southbank.
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Choose the Room
From cosy doubles to spacious family suites – all with flexible options, breakfast, and exclusive deals.
Bloomsbury King Room
2 persons
21 m²
1 King-size bed
Shower
Heating
room details
Bloomsbury Single
2 persons
14 m²
1 Single bed
Shower
Heating
room details
Bloomsbury Twin
2 persons
21 m²
2 Single beds
Shower
Heating
room details
Townhouse Double
2 persons
21 m²
1 Double bed
Shower
Heating
room details
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See what's available for your travel dates
Amenities
Thoughtfully designed amenities for a comfortable & memorable stay
General
No smoking on site
Free Wi-Fi
Parking
Safe deposit box
24-hour reception
Express check-in/ -out
No pets allowed
24-hour security
Luggage storage
Allergy-free rooms
Coffee shop
Smoke detectors
Fire extinguishers
Key card access
Guest Parking
Electric kettle
Services
Paid airport shuttle
Room service
Housekeeping
Laundry
Dry cleaning
Tours/Ticket assistance
Welcome drink
Happy hour
Dining
In-room breakfast
Restaurant
Bar/ Lounge area
Special diet menus
Business
Business centre
Meeting/ Banquet facilities
Fax/Photocopying
Children
Cots
Spa & Leisure
Live entertainment
Garden area
Leisure/ TV room
Room features
Air conditioning
Heating
Sitting area
Terrace
Garden furniture
Ironing facilities
Bathroom
Free toiletries
Self-catering
Electric kettle
Media
Flat-screen TV
AM/FM alarm clock
Room decor
Carpeted floor
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Dining Onsite
The Academy offers a delightful culinary experience featuring British cuisine, perfect for those craving authenticity and charm. Guests can savor exquisite light meals and drinks in cozy yet stylish settings, making each dining encounter a memorable highlight of their stay.
The Alchemy
British
Ambiance
A chic bar atmosphere leading to a spacious terrace, complete with heating lamps for added comfort.
Key Offerings
Signature dishes like smoked paprika calamari, four cheese ravioli, and beef lasagne. Enjoy inventive cocktails crafted by mixologist Ilias Chondros, including enticing options like the Tanqueray Bloomsbury Martini.
Reservation
No
Hours vary.
The Refectory
Continental Breakfast
Ambiance
Stylish yet relaxed, ensuring a warm start to the day in a serene setting.
Key Offerings
A complimentary Continental Breakfast per guest, offering a selection of pastries, fruits, and beverages to invigorate mornings.
Reservation
No
Breakfast only.
Afternoon Tea
Traditional Afternoon Tea
Ambiance
Secluded and elegant West End setting, perfect for intimate gatherings and leisurely indulgence.
Key Offerings
Quintessential Afternoon Tea experience, allowing guests to savor delectable pastries and classic sandwiches, accompanied by a fine selection of teas.
Reservation
Recommended
Hours vary.
Location
21 Gower Street, Bloomsbury,
London,
United Kingdom,
WC1E6HG,
Greater London
Map view
21 Gower Street, Bloomsbury,
London,
United Kingdom,
WC1E6HG,
Greater London
City landmarks
Museum
The British Museum
610 m
Landmark
Coca-Cola London Eye
2.1
km
Garden
Buckingham Palace
2.3
km
Square
Trafalgar Square
1.5
km
Museum
National Gallery
1.7
km
Landmark
Big Ben
2.3
km
Church
Westminster Abbey
2.4
km
Landmark
Madame Tussauds London
2.5
km
Park
Hyde Park
2.8
km
Landmark
Oxford Street
800 m
Opera House
Covent Garden
850 m
Market
Borough Market
3.3
km
Square
Piccadilly Circus
1.5
km
Landmark
Marylebone
1.6
km
Castle
Tower of London
4.0
km
Gallery
Tate Modern
2.6
km
Church
St Paul's Cathedral
2.4
km
Palace
St James's Park
2.0
km
Landmark
Churchill War Rooms
2.1
km
Harbour
Tower Bridge
4.2
km
Public Building
Houses of Parliament
2.4
km
Church
Westminster
2.4
km
Mosque
The Regent's Park
2.1
km
Zoo
ZSL London Zoo
2.4
km
Gallery
National Portrait Gallery
1.4
km
Landmark
Gordon Square
870 m
Museum
London Transport Museum
1.3
km
Landmark
Seven Dials
880 m
Nearby
Hospital
University of London
580 m
Restaurants
Olivelli
130 m
35 Store Street
The Life Goddess
160 m
29 Store Street
Chettinad Restaurant
380 m
16 Percy Street Soho
The College Arms
180 m
Wc1e 7dh 18 Store Street
Busaba Bloomsbury
250 m
22 Store Street Bloomsbury
Spaghetti House
380 m
Palladium House 1-4 Argyll Street
Mybar Bloomsbury
330 m
11-13 Bayley Street
GAIL's Bakery Bloomsbury
340 m
11 Bayley Street
Explore London
Explore Bloomsbury
Top Attractions
Activities
Dining
Entertainment
The British Museum
8 minutes' walk
The British Museum houses a vast collection of world art and artifacts, including the Rosetta Stone and the Elgin Marbles.
Covent Garden
11 minutes' walk
Covent Garden is known for its vibrant atmosphere with shops, restaurants, and street performances that entertain visitors daily.
Trafalgar Square
19 minutes' walk
Trafalgar Square features impressive monuments, including Nelson's Column, and is a cultural hub with art galleries nearby.
National Gallery
20 minutes' walk
The National Gallery hosts an extensive collection of European paintings, offering free admission and unforgettable artistic experiences.
Coram's Fields
8 minutes' walk
Coram's Fields is a park and playground ideal for families, featuring spacious lawns and a petting zoo, perfect for relaxation.
Regent's Canal Cycle Tour
20 minutes' walk
A thrilling cycling tour along Regent's Canal offers scenic views and a unique perspective of London's historic waterways.
Olivelli
2 minutes' walk
Olivelli serves delicious Italian cuisine in a cozy atmosphere; their homemade pasta and pizza are highly recommended.
Busaba Bloomsbury
4 minutes' walk
Busaba offers contemporary Thai food with a relaxed vibe; signature dishes include Pad Thai and their famous calamari.
The Comedy Store
15 minutes' walk
The Comedy Store hosts various comedy shows, and features well-known talents; an ideal spot for a fun night out.
The Bloomsbury Theatre
5 minutes' walk
The Bloomsbury Theatre presents a diverse range of performances from drama to dance, known for its intimate and inviting setting.
Getting around
City Centre
London18 min
·
1.5
km
Airports
London City Airport (LCY)23 min
·
14.9
km
London Heathrow Airport (LHR)43 min
·
28.4
km
Train
Euston railway Station11 min
·
900 m
Underground
Goodge Street tube4 min
·
300 m
Bus
Bus stop6 min
·
500 m
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Property information and rules
Check-in
from 15:00-23:59
Check-out
until 11 am
Guest Parking
Public parking is possible at a location nearby at GBP 32.50 per day.
Internet
is available in for free.
Breakfast
A continental breakfast is served and charges are applicable.
Pets
Pets are not allowed.
Languages
Spanish, Italian
Year renovated:
2012
Number of floors:
4
Number of rooms:
50
Questions of the users
About The Academy - Small Luxury Hotels Of The World
What are the check-in and check-out hours at the hotel?
10 January 2024
Check-in starts at 14:00, and check-out is required by 11:00.
Is it possible to request an extra bed or is there a sofa bed available in the rooms?
22 March 2024
A sofa bed is available, which can accommodate one person under the age of 16.
Can luggage be stored at the hotel if I arrive before check-in or have a late flight?
15 February 2024
Luggage storage is available at the reception for guests arriving before check-in or needing to store their bags after check-out.
If I book a non-refundable rate, can I change the booking dates if necessary?
5 April 2024
Non-refundable bookings can be modified up to 14 days before the scheduled arrival date.
Are there any food options available at the hotel since room service isn't offered?
18 May 2024
Currently, room service is unavailable, but The Alchemy Bar serves drinks daily until 22:30, and the reception team can recommend nearby dining options.
How can airport transfers be arranged, and is there a charge for this service?
20 June 2024
Airport transfers can be arranged through the reception team, and there may be a fee for this service.
Do the rooms in the hotel come equipped with refrigerators?
29 April 2024
Some rooms include a mini fridge, while others do not.
What options are available for guests who follow a vegan diet while dining?
11 July 2024
Vegan breakfast options are available, though the selection may be limited.
Is there an elevator in the hotel for accessing upper floors?
2 August 2024
There is unfortunately no lift available for accessing the upper floors.
How far is The Academy from local attractions like the British Museum and Covent Garden?
15 September 2024
The British Museum is about a 4-minute walk away, while Covent Garden is easily accessible on foot or by public transport.
Is there parking available on-site for guests with vehicles?
3 October 2024
On-site car parking is not available; however, there is a nearby car park known as Bloomsbury Square.